Corporate engagement Engagement opportunities

There are many different ways we engage with organisations and corporate supporters. Opportunities include:

  • Partnership
  • Sponsorship
  • Philanthropic Support
  • Workplace Giving
  • Hosting a Collection Dog
  • Corporate Volunteering

Under the umbrella of Guide Dogs Australia, we have won the Readers Digest award for Most Trusted Charity for the past four consecutive years: 2013, 2014, 2015 and 2016. We’re incredibly proud to have been awarded this honour and for our services to be held in such high public regard.

By partnering with Guide Dogs Victoria, your business will align with the high standards of our organisation and benefit from strong awareness of our reputation.

To partner with one of the most iconic brands in Australia, please contact our Fundraising Team on

Most trusted brand winner 2016 logo

Corporate engagement Guide Dogs Australia National Partners

  • Advance:

    Developed by “the world’s leading authority on petcare and nutrition”, ADVANCE™ is manufactured by MARS® Petcare and draws on over 45 years manufacturing experience right here in Australia. It is the most tested super premium pet food in Australia designed specifically for Australian pets, our unique climate and lifestyle. ADVANCE™ use the highest quality ingredients from approved suppliers, and Hazard Analysis & Critical Control Points (HACCP) quality systems to ensure your pet gets the best possible food for a long, healthy life.


    Guide Dogs Australia (GDA) is pleased to be extending our partnership with Boehringer Ingelheim (BI) (previously Merial Australia) to further enhance the health, well-being and protection of our Guide Dogs in Training. BI and GDA have had a long standing partnership providing NexGard®, HeartGard® Plus and ParaGard® parasite protection and with the merger of Merial Australia and BI the generous support to GDA has now increased to include the provision of core and canine cough vaccinations to all Guide Dogs in Training Australia wide. 

  • Coles:

    Coles provides fresh food, groceries, general merchandise, liquor, fuel and financial services to more than 21 million customers each week through its store network and online platform. With more than 107,000 team members throughout its 800 supermarkets, Coles provides ongoing support to Guide Dogs Australia through the placement of the Guide Dogs Collection Dogs in their supermarkets and Liquorland stores. Since these were first placed in stores countrywide in 1982, together with local in-store fundraising initiatives, over an incredible $8.5 million dollars has been raised for Guide Dogs Australia.


    Greenstone specialises in the design, marketing, distribution and administration of personal insurance offering a range of products in the term life, funeral, income protection and pet insurance categories. These insurance products are distributed through Greenstone’s proprietary brands and affinity brands, including Guide Dogs Pet Insurance. In addition, Greenstone also distributes its proprietary, affinity and third party insurance products through its online comparison website, Choosi.

  • IDEXX:

    IDEXX Laboratories is a global leader in diagnostic solutions for animals, water and food. IDEXX focus on providing real time care so that our products and services make a measurable impact on animal health and disease diagnosis. They offer a range of solutions for treating companion animals, monitoring livestock and poultry health, and for testing water and milk to ensure optimum levels of quality and safety. IDEXX provide complimentary pathology services to Guide Dogs Australia.

  • PAW BY BLACKMORES:PAW by Blackmores is part of the Blackmores group, Australia’s leading natural health company.  PAW offers an innovative range of natural pet healthcare products, developed by vets and inspired by nature. At PAW we believe that human lives are enriched through the companionship of a healthy, happy pet – which is why we are so proud of our partnership with Guide Dogs Australia. This belief is also the foundation for the quality, efficacious products that we create, and it is the reason that we are focused on improving the health of companion animals.
  • PETstock:

    PETstock is a 100% Australian, family owned and operated business born in 2002.
    PETstock people are industry experts and understand that you’re not shopping for your dog, cat, bird, fish or lizard…you’re shopping for your best buddy, your family member. PETstock are proud to provide customers with good old fashioned customer service. When you visit PETstock, you know you’re not just going to get the best quality pet care products, services and advice; you’re going to be treated as part of the family. 
    PETstock’s very own charity foundation, PETstock Assist, is delighted to partner with Australia’s Most Trusted Charity, Guide Dogs Australia raising over $100,000 since 2014.

  • KONG:

    The Kong Company has been developing, designing and producing dog and cat toys for over 40 years. KONG toys are the best of the best in quality, originality, variety, safety and value. KONG toys provide solutions and environmental enrichment for both cats and dogs and also their owners. KONG toys are recommended by professional trainers, behaviourists and veterinarians worldwide. It’s not just a toy, it’s a KONG!

Corporate engagement Guide Dogs Victoria Partners

  • Ritchies:

    Guide Dogs have been one of the beneficiaries of the Ritchies Community Benefit (CB) Program for many years now in Victoria, NSW and QLD. We have received over $364,000 from Ritchies through the Community Benefit Program and from this total our Victorian services have received $286,000 year to date.

    The money is generated from customers shopping at Ritchies stores who nominate Guide Dogs as their beneficiary. Ritchies donate .5% of the customer’s shop back into the community. Ritchies have donated in excess of 44.6 million dollars back into the community to local clubs, schools and charities over the last 21 years.

    Ritchies have been involved in the Puppy Sponsorship program at Guide Dogs Victoria since 2013, supporting Guide Dog puppies on their journey to becoming fully trained Guide Dogs.

  • Public Transport Victoria:

    Public Transport Victoria (PTV) is a statutory authority that manages Victoria’s train, tram and bus services. PTV is a single contact point for customers wanting information on public transport services, fares, tickets and initiatives. PTV aims to improve public transport in Victoria by ensuring better coordination between modes, facilitating expansions to the network, auditing public transport assets and promoting public transport.

  • Yarra Trams:

    Yarra Trams works closely with Guide Dogs Victoria to improve accessibility for the vision impaired on Melbourne’s tram network. This includes consulting on new projects, reviewing existing infrastructure, and testing services, like new features on our tramTRACKER app.

    Last year, Yarra Trams and PTV designed and wrapped a tram for International White Cane Day to help raise awareness of how the white cane can aid mobility and independence for a person with vision loss. This tram travelled on line 109 for 6 weeks and helped spread the Guide Dogs Victoria message to thousands of people across Melbourne.

  • National Australia Bank.

    At NAB we are about more than money. People matter.

    Today, we have more than 35,000 people serving 10 million customers at more than 800 locations in Australia, New Zealand and around the world. We look for innovative ways to deliver social value alongside service for customers and returns for our shareholders.

    Through our investments in the community we aim to aim to build social cohesion, financial inclusion, more connected communities and a stronger economy that not only benefits our customers, but others in the community as well.

    NAB first supported Guide Dogs Victoria in 2014 with a major grant for the puppy raising program. More recently, through our Community Grants Program, NAB has supported the development of a sophisticated database which will record the genetic values of the Guide Dogs breeding program. This investment will revolutionise the breeding outcomes in Victoria and nationally.  Both of these investments will help with the long term supply of Guide Dogs for the growing community of people with vision loss in Victoria.

    NAB continue to help Guide Dogs with grass root fundraising; workplace giving, making our venues available for instructors to use in the Guide Dog training program, and through the provision of volunteers to help at fundraising events.